Shahrukh Khan the Badshah of Bollywood said that the big screen will always be the first choice of the people in the country. Digital cinema or the web series is for families and small communities but the craze for the big screen and the multiplexes will remain forever. There is no alternative to the big cinema he opined.
His recent release zero did average business and did not make any big impact at the box office. His next movie is about Rakesh Sharma and film is titled as Salute.
There is no big hit for SRK in recent times and the newcomers like Ranbir and Ranveer have been ruling the box office from time to time. The silver screen 70 mm cinema experience is different and the isolated atmosphere with digital cinema is different he stated. But the show must go on and all kinds of the medium are here to stay he said.
