Hero Mahesh babu is trying to promote his Movie Sarileru Neekevvaru with the help of a TV serial. Thurpu Padamara is the TV serial where Mahesh would be coming a guest actor in the serial on a TV channel along with anchor Pradeep Machiraju.
The promo was shot at the Hotel Taj Deccan last night. On the other hand, Mahesh also participated in Sankranthi Sambaralu at Shiparamam along with Vice President Venkaiah, Central Home Minister Kishan reddy, Governor Dattatreya in Hyderabad.
He was talking about Sankranthi and entertainment in the Telugu states. This is one way of indirect publicity. The act in the serial would further promote the movie.
His presence will be felt on the Zee Telugu channel with the serial. This is the Bollywood style of promoting the movie. Big stars appear in the Hindi serials and do a guest promotion for indirectly promoting the movie.
Mahesh Babu is one of the producers of Sarileru Neekevvaru and he is leaving no stone unturned to promote the movie. Dil Raju and Anil Sunkara are the other producers of the movie. Vijayashanti is making a re-entry into the films with this movie.