The first- ever Swachh Mashaal March is a sight to behold as citizens from across various cities mobilize themselves to rally for Garbage-Free Cities and conduct cleanliness drives and zero waste events across the nation. From Kashmir’s Baramullah to Tiruvuru from Tamil Nadu, women changemakers demonstrated their commitment towards urban sanitation.
Each Mashaal March called for behavioral change in Swachhata. Swachh Mashaal March rallies held on 29th, 30th and 31st March 2023, witnessed lakhs of Swachhata women warriors across 3000 plus cities and towns across the country to scale up the fight against garbage and make India Garbage Free. The journey of these women from all corners of the country in transforming the urban landscape is inspirational. Swachh Mashaal March is aimed at encouraging ward-level mobilization of citizens towards the goal of ‘Garbage Free Cities’.
The first Mashaal March began on the eve of International Day of Zero Waste. Citizens (especially women swachhata leaders aka ‘Swachhta Doots’) enthusiastically joined in to reinforce their commitment to building Garbage-Free Cities. People at large numbers were seen participating voluntarily and celebrating the spirit of swachhata in these rallies.