Baba Ramdev who is famous as Yoga Guru has entered medicines market. He made it at international level .Now he wants to enter into garments market. He is giving tough competition to brands like colgate in the paste sector.
Now Ramdev said Patanjali will also venture into garments area and a ‘swadeshi jeans’ will be launched by end of the year or early next year.
There is a great demand from youth, and therefore Patanjali has decided to launch the Indianised jeans to compete with foreign brands, he said.
The company’s refined edible oil will also be launched this year, he added.
On expansion, Ramdev said Patanjali will be setting up its biggest unit on a 40-lakh sqft at Mihan in Nagpur, which will be bigger than its first unit at Haridwar and biggest in the country.
The total investment in the city will be to the tune of Rs 1,000 crore with a potential of providing employment opportunities to 10,000 to 15,000 youths from Maharashtra.
Ramdev has been a model for all his products. He never invested or spent for any advertisements of his products. He was the model for his products.
Rather quality has made them very popular.Lets hope he would wear his own jeans with the brand name of Swadeshi jeans and make them popular.
