Delhi to Kanyakumari Bikers Rally, under Siddha Wellness Rally & Awareness Campaign (SWRAC) to be flag-offed by Union Minister of State for Ayush Dr. Munajpara Mahendrabhai today from Ayush Bhavan.
The campaign is a transformative 20-days expedition covering approximately 3333 KMs. from New Delhi to Kanyakumari, showcasing the Siddha system of Medicine. The rally will pass through 8 states/ UTs, with 21 awareness camp points.
The program’s key features include awareness events, meet and greet sessions with Public representatives, Government Dignitaries, etc., featuring 20 bikers and 2 stand by bikers.
Director National Institute of Siddha Dr. Meenkumari said that this bike rally is aimed to engage diverse audiences at 21 locations along the route, fostering message of Siddha system of medicine.
The bikers will serve as dynamic Siddha medicine ambassadors with a hashtag #ScientistsOnBike #DoctorsOnBike #FacultiesOnBike #ResearchersOnBike.
SWRAC includes a comprehensive media strategy to ensure that it receives widespread attention, resonates with diverse audiences and leaves a lasting impact in every region it traverses.
Siddha system of medicine is one of the oldest codified traditions of healthcare in the Indian sub-continent with novel therapeutic interventions and treatment modalities.