The following measures have been taken to safeguard and preserve the brands of KVI products:
Khadi Trademark Registration for safeguarding interests of Khadi brands and boosting the sale of Khadi products.
KVIC has removed the unauthorized entities which are selling KVI products from e-commerce sites and social media platforms.
Ministry of Commerce & Industry, Govt. of India conveyed the allocation of separate HS Code for 11 numbers of Khadi products so that the brand is protected and the international trades of our heritage products are tracked.
Notification has been issued to all Central Govt. Ministries, Departments and Public Sector Undertakings (PSUs) to procure minimum 25% of their annual value of goods and services from these Micro & Small Enterprises (MSEs) registered with District Industries Centres (DICs)/ KVIC/ State Khadi and Village Industries Boards (KVIBs)/ Coir Board/ National Small Industries Corporation (NSIC)/ Directorate of Handicraft and Handloom/ any other body specified by Ministry of MSME.