The south cinemas ruled at the box office in Bollywood that is North. The original Bollywood movies could not make any impact on the audience. The khans and the kumars failed at the box office.
Pushpa and Vikram had a strong impact on the North audience apart from Karthikeya and Kantara.
As for the other two Khans, both of them took a sabbatical this year. While King Khan has a release in Jan 2023, Salman Khan tried to gain some traction down South with Chiranjeevi’s Godfather, but the attempt fell flat.
Next, it was the turn of Akshay Kumar who doled out quite a few releases all of which ended up in losses which included Bachchan Pandey, Atrangi Re, Katputli, Samrat Prithviraj, Raksha Bandhan, Ram Setu. However, there was nothing to write about them and Akshay’s big game plan fell flat.
Then there were films like Hrithik’s Vikram Vedha, Shahid Kapur’s Jersey, Ranbir Kapoor’s Shamshera, Varun Dhawan’s Bhediya, Kangana Ranaut’s Dhaakad… all of which failed to intrigue audiences.
Karthikeya and Kantara apart from Kashmir files ruled the Bollywood box office for around 50 days. They started in a few theatres and then were extended to more than 500 theatres.
There were instances where the Bollywood heroes criticized the South films and also the heroes. Now Pushpa, Kantara, KGF, Vikram are coming up with the second part.
They will definitely grab the market again in Bollywood. We have to see how far Pathaan will rule the market in the coming days.
