Some Saree shops are selling Ponniyin Selvan sarees for Diwali in Temilandadu and they are in great demand. The movie is also doing well with around three hundred crore collections.
The OTT sale will give additional income for the movie. Two parts of the movie were made in just five months’ time and it is a record.
There is a section of the female audience who are awestruck by the costumes and jewellery worn in ‘Ponniyin Selvan 1’ especially Aishwarya Rai and Trisha.
Capitalizing on that a new saree has been introduced in the Diwali collection that has the images of the characters of the film printed on it along with the title.
Textiles owners have said that the ‘Ponniyin Selvan’ saree is also a super hit as more and more women, young and old are going for it to keep with the trend and also make their Diwali special in a Chola kind of way.
The silk sarees are sold from around 2100/- rupees onwards. The prices of saree are reasonable and people are liking it very much.
