This time there were less Dawats and Public meetings in Telugu states when compared to the last election. The candidates address more street corner meetings and tried to enter the bed rooms via social media.
Social media was the king in this election. There is a sea change in the pattern of election when compared to Munugode. Money distribution is happening but the amount per vote is less when compared to other elections.
The concentration of Modi and Shah was more this time on Telangana.
Leaders are leveraging phone calls, text messages, SEO ads, short films and videos, which are shown during ad breaks in movie theaters, as also on platforms like YouTube, Netflix, Prime Video, and even on OTT platforms.
The tradition of creating party-specific songs continues, adding a cultural thrust to the campaign.
The political Pundits emphasized the importance of digital platforms in modern campaigning. They highlighted the effectiveness of social media promotions and the ease of accessibility through SEO.
Social media influencers have also emerged as key players, conducting interviews, rapid fires and covering political events on Instagram and other platforms.
The social media warriors have enlisted themselves to take guard the polling booths here in the old city.
