Green India Challenge and Save Soil Movement hosts a live music concert: Matti Kosam Manam

- Advertisement -

Green India Challenge and the Save Soil Movement today came together to host a Live Music Concert Matti Kosam Manam in Hyderabad. Shri J. Santosh Kumar , Member of Parliament, who has been a vocal supporter of the Save Soil movement was the Chief Guest of the event.

He wholeheartedly extended his support, saying “We will support save soil and Sadhguru in every single way. Our govt is always in line with this cause.” The chief guest and along with many save soil volunteers planted saplings on the occasion. The MP has been a strong supporter of the movement and on earlier occasions has highlighted the close relationship between soil and saplings – to draw upon the similarity between Save Soil’ movement and the Green India Challenge- a movement launched by him.

Performances of celebrity singers Ram Miriyala, Mangli, Sri Lalitha, Sahithi Chaganti, Ramya Behara, and Sandeep stuck an instant chord with the people and underlined the people’s connection with soil.

The night of cultural extravaganza saw the ladies playing bathukamma, an auspicious festival in the Telangana region. The audience gathered and thumped to the tune of the now-viral Save Soil song. The peppy beats of the artist ensured the crowd are enthralled and take away the message of the Save Soil movement in their heart and mind.

Award winning farmer nagaratnam Naidu garu and p
Padmasri Venkateswara Rao garu ,Raithunestam graced the event as well.

Save Soil is a global movement launched by Sadhguru, to address the soil crisis by bringing together people from around the world to stand up for Soil Health, and supporting leaders of all nations to institute national policies and actions toward increasing the organic content in cultivable Soil.

The event comes in the backdrop of Sadhguru’s Journey for Soil entering Bharat. Sadhguru after riding across 26 countries in Europe and the Middle East is reaching India and will be continuing with his solo bike ride across 9 states in India. Sadhguru is also slated to be in Hyderabad and address a public event on Save Soil on June 15 2022.

The primary objective of the movement is to urge governments to ensure that agricultural lands contain a minimum of 3-6% organic content. Without this, all agricultural soil will rapidly degenerate and turn to sand in which no food crops can grow, threatening global food and water security. The UN’s Food and Agriculture Organization (FAO) has warned that desertification could lead to a 40% drop in food production by 2045 even as the world’s population crosses 9 billion. According to the UNCCD, if land degradation continues at current rates, 90% of the planet could turn into a desert by 2050 – less than three decades from now.

The Save Soil Movement is supported by various global bodies and agencies including the United Nations Convention to Combat Desertification (UNCCD); the United Nations Environment Programme (UNEP); Faith for Earth, a UNEP initiative; the World Food Programme (WFP) and International Union for Conservation of Nature (IUCN). In the first 50 days since the start of his journey, the movement has already touched over 2 billion people, with 74 nations agreeing to act to Save Soil. Several nations, including 7 Caribbean nations, Azerbaijan, Romania, UAE have signed the memorandums of understanding (MoUs) with “Save Soil” to enact policies to safeguard soil. The 54 Commonwealth of Nations, European Union, several pan-European organizations, Muslim World League have also come forward to support the Save Soil movement.

- Advertisement -