Geeta Govinda did well with the publicity of Mega star Chiranjeevi for Geeta Arts. Geeta arts one and two are using mega family members for promoting films.
But these days it is not working. The ideas of Allu Arvind are not working. His strategy is failing miserably these days.
Prati Roju Pandage” was an average grosser. But it was the last success of the Geeta Group. It was not a loss.
“Chaavu Kaburu Challaga” starring Kartikeya bombed like a big disaster. Akhil’s “Most Eligible Bachelor” broke even, but it was not a hit.
Now they used Chiranjeevi for the Gopichand movie. But it fell flat on its face. “Pakka Commercial” starring Gopichand is the biggest flop for the banner.
Though they have recovered the money from non-theatrical, the collections from theatres made the camp rethink. With movies like Vikram out directors have to make a loud thinking.
“Vinaro Bhagyam Vishnu Katha” starring Kiran Abbavaram and “18 Pages” with Nikhil Siddharth are in the line for release next. We have to wait for the outcome.