The Producers Guild in a statement asked the Exhibitors to help producers in these tested times and asked not to dictate or threaten any individual sector.
“We have on various occasions appealed to Exhibitors to help producers address the various issues faced by the Industry. Exhibitors have taken a high handed approach and have not helped address the concerns of Producers.
Today, exhibitors are interested only in high demand films. Mid to small range films do not get their due and remain neglected. Most films are ten to recuperate their investment from the other sources. The Guild reiterates that a Producer’s survival cannot be dictated / threatened by any individual sector.”
“We point out that our Industry is interdependent and built along with Distributors, Exhibitors and our various business partners. We have all suffered individually and jointly due to the Covid pandemic.
We understand that all sectors are facing difficulties and we sympathise with them and expect reciprocal support.
We believe that it is time all stakeholders come together to find amicable, time-bound solutions for the various issues we face at the earliest. We need to work together for the betterment of the Telugu Film Industry.”