The growing trend of vegetarianism showed more Chinese turning to fruits and vegetables. China currently consumes 40 percent of the world’s fruit and vegetables, indicating the growing trend of vegetarianism in China.
UN trade figures show that between 2010 and 2016, China’s imports of avocados rose from 1.9 tonnes to 25,000 tonnes a 13,000-fold increase.
The vegan market in China is expected to rise by more than 17 per cent between 2015 and 2020. This will be the fastest rate of growth internationally in this time period and suggests a huge shift in consumer habits in Asia.
China – the world’s largest market for beef, pork and poultry – is steadily growing wary of meat as health-conscious Chinese are taking to a vegetarian diet that has sparked mushrooming of vegan restaurants in the world’s most populous country.
China’s restaurant industry over the past few years is reporting growing number of entrepreneurs looking to capitalise on the popularity of healthy eating, which usually means a meatless, organic and environmentally-friendly diet.
The niche market of vegetarian and vegan eateries has never been more competitive, a recent report from various cities compiled by the Hong Kong-based South China Morning Post said.